OpenAI privacy policy reversal: data sharing with advertisers

April 30, 2026

OpenAI

After previously stating it would 'never sell your data to advertisers,' OpenAI updated its privacy policy to allow purchase-data sharing and enable marketing cookies by default for free users.

Sources

OpenAI is sharing its users' data with advertisers · Adweek
OpenAI's privacy policy now lets advertisers send purchase data · PPC Land